Google versus China. Round 2 – “A new approach”
The latest news of Google’s outage in China is a big PR issue, but does little to their situation in China. Google’s brand is so strong that even if there was an outage in North America, they’d be back to business as normal within 48hrs. People that do power searching are as loyal and forgiving of Google as Apple users were through the iPhone 4 issues. It actually overshadowed the much bigger news of Google potentially powering all the search for Yahoo Japan. That would essentially accelerate Google’s growth three-fold in a very short time. It’s clear that Google is not walking away from Asia and will attempt to dominate every market in Asia with or without further adoption from China.

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Categories: Search Marketing